Charmed by Rie

Charmed by Rie is a permanent jewelry and charm bar company built on creativity, connection, and confidence. We specialize in custom permanent jewelry and our most-loved pieces—statement bag charms that let customers express their personality in a fun, elevated way. Beyond creating jewelry, we’re passionate about education and empowerment. Through our permanent jewelry training programs, we’ve proudly trained over 120+ students, helping aspiring artists turn their creativity into a real business. Our mission is to make jewelry meaningful and accessible while uplifting others through knowledge, community, and support. Our vision is to build a brand rooted in authenticity, craftsmanship, and growth—where creativity meets opportunity, and everyone leaves feeling confident, inspired, and celebrated.